Sony to announce new business strategy

Paul Sinclair • Sep 12, 2005 • Comments ()

Sony said today that it would announced a long-awaited restructuring plan on Sept. 22, aimed at turning around the struggling electronics and entertainment giant. "Sony had said it would announce a new strategy in late September to reallocate resources, suggesting...

Sony said today that it would announced a long-awaited restructuring plan on Sept. 22, aimed at turning around the struggling electronics and entertainment giant.

"Sony had said it would announce a new strategy in late September to reallocate resources, suggesting it would look to trim its product lineup or downsize poorly performing businesses. Stringer and Chubachi are faced with the formidable challenge of reviving Sony's core electronics division, which has been in the red for the past two business years amid intense price competition."