Japanese PSP ads targeting women
Charles Starrett • Mar 23, 2006
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New Japanese ads for Sony's PSP seem to target a female audience. Titled "Good Morning, PSP" and Good Night, PSP" the ads feature a woman going through her normal morning and night routines, such as vacuuming and eating, all while taking advantage of the PSP's gaming and multimedia capabilities. No word on whether or not a similar campaign is planned for other regions. [via]
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