eBay Reaches $330 Million in Video Game Systems Sales

Consumer research firm Packaged Facts has unveiled a groundbreaking report, Video Game Systems: Online Industry Insights powered by eBay Data: Annual Industry Overview 2006, that catalogs the $330 million in video game systems (including Wii, Playstation and Xbox) sales that took place on eBay.com in 2006.

Based exclusively on primary eBay data, the report takes an unprecedented look at who bought video game systems via eBay, and the features these buyers valued most. As shoppers search far and wide for video game consoles this holiday season, the report shines an unprecedented light on how important the eBay channel was in 2006 - and will likely be this year - for gaming sales.

With more than 1.3 million new and used units sold on eBay, Video Game Systems offers an exclusive look at the buying behaviors of U.S. and international consumers, and examines sales based on multiple variables and brands.

"The 20 terabytes of data that we draw our results from is a whole new level of market research," said Don Montuori, Vice President of Publishing at Packaged Facts. "Marketers can examine video game system activity on eBay and extrapolate it to the whole industry in no time."

Produced in conjunction with DataUnison, the authorized and exclusive reseller of eBay's market data, the report includes in-depth analysis and extensive tabular and graphic data on multinational sales generated through eBay.

Video Game Systems: Online Industry Insights powered by eBay data: Annual Industry Overview is available from Packaged Facts by visiting: http://www.packagedfacts.com/Video-Game-Systems-1587852.

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